proof that you exist is my graphic design mfa thesis completed at calarts in 2021 🌸 it is a multimedia project documenting my experiences and feelings as a first generation persian jewish american woman.
I confronted assimilation, displacement, and erasure by making a live action tv series, a book, a poster, a workshop, and a monologue. I used graphic design processes like documenting, editing, sequencing, etc. to create one final, tangible body of work.
this poster is a synthesis of all the elements from my thesis.
I confronted assimilation, displacement, and erasure by making a live action tv series, a book, a poster, a workshop, and a monologue. I used graphic design processes like documenting, editing, sequencing, etc. to create one final, tangible body of work.
this poster is a synthesis of all the elements from my thesis.
︎ 20in x 28in poster, 2021
the sukkah project: force majeuere was an installation at the skirball center in LA by my friend Jon for the Jewish holiday of sukkot 🌱🍋 the colors and typography match the immersive natural elements in the installation; burnt wooden planks and a full, lush garden.
the two shades of green are deep and restrained, matching the somber-yet-resilient tone of the piece. the main title type resembles planks of wood 🪵 and the overall design is sophisticated and contemporary 🌿🌷
the two shades of green are deep and restrained, matching the somber-yet-resilient tone of the piece. the main title type resembles planks of wood 🪵 and the overall design is sophisticated and contemporary 🌿🌷
✦ logo, moodboard, 48in x 56in printed signage, 2024
erev yalda ערב یلدا is a new holiday combining yalda, an iranian holiday celebrating the winter solstice, infused with jewish hanukkah traditions ❄️⭐️ I worked closely with rachel sumekh and tannaz sassooni to bring their idea to life—I created a moodboard, logo, poster, and booklet guide to promote this new holiday.
The trilingual logo visually represents the cultural remix of the holiday. The poster is a collage of calligraphy and illustrations from Persian illuminated manuscripts from the 1500s with contemporary english translations of hafiz and rumi. the logotype is set in aktiv grotesk in english, farsi, and hebrew. the guide features stills and recipes from the first ever EY, poetry by hafiz with some guiding interpretation, and my own photography 🌹
The trilingual logo visually represents the cultural remix of the holiday. The poster is a collage of calligraphy and illustrations from Persian illuminated manuscripts from the 1500s with contemporary english translations of hafiz and rumi. the logotype is set in aktiv grotesk in english, farsi, and hebrew. the guide features stills and recipes from the first ever EY, poetry by hafiz with some guiding interpretation, and my own photography 🌹
✦ 20in x 28in poster, moodboard, logo, 24pg 5.5in x 8in booklet, 2024
the CalArts Art School Project Archive is a digital archive of final student work completed by art school students at calarts. I worked on the UX and UI with Roman Jaster during the last semester of my mfa. I loved working on UX processes like user interviews + flows, research, and plenty of mobile + desktop design iterations on Figma to create this beautifully robust online archive. the site also includes my thesis 💅🌹 experience the archive for yourself at projectarchive.art.calarts.edu
بعدش چی شد (what happened after) is a 4 episode docufiction TV series I made for my mfa thesis ✨ each title sequence features a different texture from the house. I loved working on the Farsi titles, shooting hours of footage with my iPhone 8, and editing it all down to 12 minutes 💕🕊🧿 the show chronicles my family’s relationship to our home—the only place through which I access + engage with my Jewish Iranian ancestry.
︎ title design + live action filming + editing, 2021